Agentic Commerce Senior Product Manager - 9 month FTC

JD Sports- Head Office, Warwick House, Bury, United Kingdom

Posted Thursday 9 April 2026 at 00:00

Established in 1981 with a single store in the Northwest of England, the JD Group is a leading omni-channel retailer of Sports Fashion, Outdoors and Gyms with our colleagues working in stores across several retail fascias in many markets around the world.

JD Sports Fashion Plc was listed on the London Stock Exchange in 1996 and has been a FTSE100 publicly quoted company since 2019 and continues to grow in the UK and internationally.

We want to be the leading global omnichannel retailer in the sports and outdoor industry. To be a part of this successful company and help us to achieve this you will have the desire to ingrain our strategic goals of being a people-led, innovative and customer-focused organisation which provides operational excellence whilst identifying new areas of growth as part of our day to day objectives.

JD Sports is currently embarking on an exciting phase of transformation, aimed at supporting our ambitious global expansion plans and sustaining our robust growth. As a leading name in retail sports fashion, JD Sports has successfully established a significant presence worldwide, resonating especially with a loyal customer base aged 16-24. Our strong relationships with top-tier brands like Nike and Adidas enhance our market standing, and we continue to bolster our global footprint with new store openings each week.

Core to the JD Group strategy is bringing the best omnichannel experience possible to our customers, with ambitious agentic commerce plans. With such a young customer base, it's imperative we are at the forefront of this new sales channel. The Product function is at the heart of this effort, developing and delivering the roadmap to bring a seamless experience across all channels. Our philosophy is hypothesis-driven, and data-led, looking to empower the business to provide the best possible customer experience, and keep improving on that experience with every release.

We are looking for a Senior Product Manager to join our Product Function, you will focus on creating, developing and executing our agentic commerce roadmap, strengthening JD Sports' leadership in this emerging field. There will be a high likelihood of a permanent role after fixed term ends.

You will be responsible for developing, launching and measuring the impact of new functionality for both on-site and off-site agentic experiences. In doing this, you will be at the heart of partnerships with some of the largest technology companies in the world, bringing the best possible experience to JD customers.

You must be adept at spotting opportunities across the customer funnel, balancing new opportunities with execution of existing commitments.

You will be expected to collaborate with the wider product and tech team, as well as commercial stakeholders on relevant areas, ensuring priorities are well understood and shared across teams and leadership.

You will also be responsible for managing the relationships and budget for our partners and suppliers in the agentic domain.

• Product Vision and Roadmap Development: Define and articulate the vision for your Product, translating strategic business objectives into actionable plans. Prioritise roadmap according to value and effort, balancing short term wins with longer term scale.
• Drive innovation: Utilise extensive experience, and wider market knowledge to bring innovative solutions to business problems. Work with our Product Design & Research team to ensure solutions drive JD Group towards a best-in-class omnichannel offering.
• Stakeholder Engagement: Collaborate closely with the wider Product team, technical teams, and commercial stakeholders to ensure product features align with business needs, customer expectations, and Group strategy.
• Execution & delivery: Prioritise and manage the product backlog. Run sprints, manage requirements, refine user stories, ensure technical feasibility and ensure end-to-end delivery of features on time and to quality.
• Performance monitoring and experimentation: Use data analytics to assess the value and efficacy of digital features to make informed decisions and drive continuous improvement.
• Supplier management: Form strong collaborations with digital suppliers, ensuring JD is at the forefront of innovative releases while operating with robust commercial constructs and efficient spend.
• Agile Leadership: Champion Agile practices within the team, facilitating scrum meetings and ensuring an efficient iterative development process with clear reporting.

• Proven Experience: At least 3 years of experience as a Product Manager or similar role in a digital/ecommerce environment.
• Technical Proficiency: Strong understanding of AI and ecommerce technologies, Agile methodologies, and experience using tools such as JIRA and Confluence.
• Delivery track record: Proven ability to develop and deliver complex product development goals.
• Leadership Skills: Demonstrated ability to lead and motivate cross-functional teams, driving collaboration, innovation and delivery.
• Customer-Centric Approach: Deep commitment to enhancing customer engagement through innovative digital experiences.
• Analytical Abilities: Exceptional analytical and problem-solving skills, with a track record of data-driven decision-making.

We know our colleagues work tirelessly to make JD Sports the success it is today and in turn, we offer them some amazing benefits including staff Discount On JD Group and other brands within the organisation and personal development opportunities to learn and develop at work.

JD Sports- Head Office, Warwick House, Bury, United Kingdom