CRM Data & Audiences Lead - Personalisation at Scale

  • CFA Institute
  • 29/06/2026
Full time Information Technology Telecommunications

Job Description

CFA Institute in London is looking for a CRM Data & Audiences Lead to design audience strategies and optimise segmentation logic for marketing. The role involves translating complex data into actionable insights and improving audience frameworks.

The ideal candidate should have strong CRM experience, expertise in Salesforce Marketing Cloud, and advanced SQL skills. The position offers a hybrid work model, with a salary range of £55,000-£72,000 per year plus benefits.