Job Description Summary
Supporting the e commerce trading team with the day to day trading and operational management of EMEA sites. Ensuring products are set up ahead of launch, including pricing, imagery, and description.
Primary Duties
- Collaborate closely with the e commerce buyer, content and design teams to plan and execute seasonal marketing features based on key brand stories, seasonality, forecasts, selling trends and available inventory.
- Collaborate on exclusive product offerings and assist in the preparation of websites for sale periods and seasonal marketing campaigns.
- Ensure product listing pages are effectively merchandised, using Salesforce sorting rules while optimising pages for seasonal/regional nuances and emails.
- Setup promotional tactics onsite, including coupon codes and promotional messaging, and test the user experience to ensure any issues are resolved before launch and promotions are clear to customers.
- Work in partnership with the Marketing team to implement SEO keywords within Salesforce.
- Use tools such as Google Analytics and Content Square to support the optimisation of content and landing page performance.
- Analyse performance data and provide clear summaries and insights to support weekly trading reports.
- Collaborate with key stakeholders to complete regular QA checks to ensure a flawless online experience for customers.
- Engage with global teams, where appropriate, on site issues, launches and collaborations.
- Undertake any additional duties as reasonably required by the line manager.
Knowledge, Skills and Abilities
- Analytical and questioning mentality with strong Excel skills preferable.
- Experience with Salesforce Commerce Cloud, Google Analytics and Content Square beneficial but not essential.
- Highly organised and self motivated with ability to prioritise workload effectively.
- Attention to detail.
- Proactive and positive approach to problem solving.
- Ideas driven and results focused with the initiative to see these ideas through to fruition.
- A dynamic team player with great interpersonal skills.
- Knowledge of the Merrell brand and its positioning within the outdoor and footwear market.
Working Conditions
Hybrid role between London office and home.
Equal Opportunity Statement
Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.