Sales, Events and Business Development Executive

The Bromley Court Hotel is a 4-star property with 111 well-appointed bedrooms and 9 versatile event rooms accommodating 10 to 250 guests. We pride ourselves on delivering exceptional guest experiences and memorable events.

The Role:

We are seeking a dynamic and detail-oriented Sales, Events Business Development Coordinator to support the planning, coordination, and execution of a wide range of events while driving sales opportunities. This role requires a proactive professional with excellent organizational skills, strong client relationship management, and the ability to balance creativity with commercial focus. This role includes a dedicated proactive business development focus (1-2 days per week), identifying and converting new corporate and event opportunities to drive revenue growth and expand the hotel's market presence. The ideal candidate will play a key role in ensuring seamless event delivery, maximizing revenue, and providing exceptional service to clients and guests.

Business Development Responsibilities (Proactive Sales Focus)

• Proactively identify, target and develop new corporate, local business, and agency accounts to increase meetings, events and bedroom revenue.
• Conduct outbound sales activity including telesales, personalised email campaigns, LinkedIn outreach and appointment setting to generate new enquiries.
• Arrange and conduct external client visits and face-to-face networking meetings within the local and regional market to build brand awareness.
• Represent the hotel at local networking events, exhibitions, and industry showcases to source new business opportunities.
• Work proactively to convert lapsed accounts and past clients into repeat business through structured follow-up plans.
• Develop and implement quarterly sales action plans with measurable targets, reporting weekly on new business activity and pipeline performance.
• Maintain and grow a strong sales pipeline within the CRM, tracking prospecting activity, conversion ratios, and revenue generated from proactive efforts.
• Confident in selling Weddings, Meetings and all types of Restaurant and Event private bookings.
• To manage event bookings, meetings, and reservations efficiently, ensuring accuracy and attention to detail.
• Act as the primary point of contact for clients, providing expert guidance and support throughout the planning process.
• Prepare detailed event proposals, function sheets, and post-event reports to ensure seamless communication between teams.
• Maintain strong relationships with corporate clients, event suppliers, and other stakeholders to maximise repeat business.
• Process enquiries, quotations, contracts, and confirmations in a timely and professional manner.
• Conduct show rounds and meetings with clients to discuss their events and arrangements. To adopt good telephone skills in order to create the right impression to the customer.
• Ensure the sales journey for customers in managed professionally and efficiently to ensure their satisfaction.
• To ensure meeting and event space is tidy and presentable before taking clients into for appointments
• Support the sales team in achieving revenue targets by proactively identifying opportunities for upselling and cross-selling hotel services. Working in a team to ensure targets are met and as many sales can be achieved
• Monitor event budgets and client billing, ensuring accuracy and timely payment follow-ups.
• Maintain accurate records and databases of client interactions, bookings, and contracts using CRM systems.
• To attend internal meetings to present functions sheets for the following week to brief the team of upcoming business. To also attend other business meetings as and when required.
• To manage are respond to clients' emails, calls and feedback in a timely and professional manner.
• Ensure compliance with health, safety, and licensing regulations for all events hosted on hotel premises.
• Stay up to date with competitor activity, industry trends, and market opportunities to contribute to the hotel's sales strategy.

Additional duties as requested by the Sales & Event Manager.

Why Join Us?

• Opportunity to work in a prestigious hotel with a great team.
• Career growth and development opportunities.
• Competitive salary and a quarterly incentive scheme.
• A dynamic and rewarding work environment.

If you are enthusiastic about hospitality and have a talent for events and sales, we would love to hear from you.

Please submit your CV to apply for this role.