Freelance Digital PR specialist

  • H2O Recruitment Services
  • 26/05/2026
Contractor Information Technology Telecommunications

Job Description

Freelance Digital PR Specialist

Role

My client are looking for a freelance Digital PR / link-building specialist to earn high-quality editorial coverage for a UK large-group accommodation brand This is an outreach and placement role, not a general SEO or technical role. The on-page SEO is already handled; what they need is genuine editorial links.

The client are a UK platform for exclusive-use large group accommodation: manor houses, castles and big cottages sleeping 10 to 40+, booked for weddings, hen and stag weekends, milestone birthdays, family reunions and corporate retreats. They operate nationally and have a strong, content-rich website. Their gap is authority, the editorial coverage that builds trust and rankings.

What you'll do

  • Earn editorial placements (features, mentions, expert commentary, data-led stories) on UK travel, lifestyle, wedding and group-travel publications that real people read.
  • Pitch stories built from our own data. We have proprietary booking data across group travel and a sister hen-party brand, so there's a genuine data story to work with.
  • Point coverage at our key commercial landing pages, not just the homepage, with natural anchor text.
  • Report placements as they land: publication, link, and target page.

What this role is NOT

  • Not directory submissions or profile listings.
  • Not a monthly retainer paid for a set number of links regardless of quality.
  • Not general technical SEO, audits or on-page work (already covered).

Must have

  • A track record of landing real editorial coverage in UK travel, lifestyle, wedding or consumer publications.
  • Genuine journalist outreach and story-pitching skills, not a network of pay-per-post blogs.
  • The ability to turn data into a story angle a journalist will actually run.

How to apply

Please send:

Two or three live editorial placements you've personally landed, with links to the real articles on real publications (travel, lifestyle, wedding or similar preferred).

How you price your work: per placement, per campaign, or another model. (We're looking for per-placement or per-campaign, not a retainer for a link count.)

A realistic sense of how many quality placements a month you'd expect to land for a brand like ours.

Applications without live placement examples won't be considered.

Engagement

Freelance, ongoing, paid per placement or per campaign.

Remote.