eCommerce Merchandising Executive - German speaking
Location
London. Hybrid (3 days a week in the London office, 2 days remote/work from home)
Language Requirements
Fluency in German and English
About the Company
Our client is one of the fastest growing luxury fashion accessories companies in Europe, selling a stunning range of products across online platforms in the UK & Europe. They also have beautiful boutique stores in London, Berlin and Paris to enhance the brand.
The Role
As their eCommerce Merchandising Executive - German speaking, you will work with the Global e-Comm Manager to develop the online strategy for the German speaking sales markets and online sites (DACH - Germany, Switzerland and Austria). You will manage the German language website and analyse performance to drive growth.
Key Responsibilities
- Manage daily operations of the German language site, ensuring accurate promotions, product listings, SEO and translations
- Support the online trading plan to boost revenue and conversion
- Translate and adapt content into German, including product descriptions and marketing campaigns
- Monitor KPIs (traffic, conversion, AOV, sales, etc.), preparing reports with actionable insights using GA4 and HotJar
- Partner with digital marketing teams to deliver campaigns, SEO initiatives, newsletters and paid media tailored to the German market
- Benchmark competitor activity to uncover opportunities for growth and differentiation
- Partner with customer service teams to deliver a seamless experience for German speaking customers
Candidate Profile
- Fluent in German and English - both written and spoken
- Experience in a similar e-commerce or digital merchandising/marketing management role
- Strong understanding of German online consumer behaviour and digital trends.
- Experience with CMS, e-commerce platforms (e.g., Shopify, Magento, or similar), and Google Analytics
- Basic knowledge of SEO, PPC, and digital marketing principles
- Excellent organisational skills with attention to detail and accuracy
Salary & Benefits
Negotiable - £35,000 - £45,000 + excellent benefits (28 days holiday plus public holidays, Birthday holiday, shopping discounts, wellness benefits )