Paid Social Executive

Hybrid (Office-based with flexibility)

£35,000

Full-time Permanent

We're partnering with one of the UK's most established and trusted ecommerce brands in the gardening space to recruit a Paid Social Executive. With over 20 years of online retail success, the business is entering an exciting phase of growth and brand transformation across its portfolio.

This is a newly created role due to internal expansion of their paid media function - offering a fantastic opportunity for a performance-driven marketer to make real impact within a growing in-house team.

Reporting into the Paid Media Manager, you'll play a key role in executing and optimising multi-channel paid social campaigns, with a strong focus on Meta Ads. You'll be instrumental in driving product visibility, customer acquisition and revenue growth across two ecommerce brands.

Campaign Management

• Execute and optimise paid social campaigns, primarily across Meta Ads
• Build and refine audience targeting and bidding strategies
• Conduct ongoing A/B testing across creative, copy and audiences
• Stay ahead of platform updates and industry best practice

Performance & Reporting

• Analyse campaign performance and deliver actionable insights to improve ROAS
• Utilise tools including Meta Ads Manager, GA4, Looker Studio and third-party attribution platforms
• Report on key KPIs and support data-driven decision making

Cross-Functional Collaboration

• Partner with ecommerce and marketing teams to align paid activity with broader campaigns
• Share insights to inform overall marketing and trading strategy

• 2-3 years' hands-on D2C performance marketing experience
• Strong background managing ecommerce paid social campaigns
• Proven success improving ROAS and driving revenue growth
• Experience across Meta Ads (Pinterest experience highly desirable)
• Confident using GA4, Looker Studio and Google Sheets
• Comfortable working in a fast-paced, collaborative environment

Desirable (but not essential):

• Agency-side experience
• Exposure to attribution tools such as Wicked Reports
• Experience with product feed management platforms

• Join a supportive and ambitious in-house marketing team
• Make measurable impact in a growing ecommerce business
• Hybrid working model
• Ongoing professional development opportunities