Digital Analyst

  • Click
  • Manchester, Lancashire
  • 05/11/2021
Information Technology Telecommunications

Job Description

Digital Analyst - West Sussex (Hybrid or remote working) - £33K/£35K p.a.

A new opportunity has arisen to join a growing Data & Insight team, the team underpin and drive our client forward to evolve to become a more digitally focussed organisation.

We are looking for an articulate, highly motivated strategic thinker, with experience and knowledge surrounding web analysis.

The Role:

  • Creating and developing a digital measurement strategy that ensures decisions are based on in-depth analysis and qualified insights
  • Optimising all digital activity to ensure that we meet targets for engagement, conversions, return on investment and revenue
  • Reporting - Working with a variety of reporting tools to analyse all corporate online marketing activity
  • Recommending and implementing methods of tracking, measuring and reporting the effectiveness of online activity
  • Identifying and implementing new platforms, technologies, and income generating tools to uplift digital income, and increase supporters and campaign activity
  • Presenting report findings and insights to Senior Management, multiple stakeholders, and the Digital team
  • Creating dashboards, Setting up tracking & tagging etc.
  • Providing comparison and insight into reports provided by third parties eg online advertising reports, Google Adwords, Google Analytics, Google Analytics 360, Google Tag manager, Google Optimize, Google Data Studio etc.

To apply you should have experience of the following:

  • Experience interpreting and collating complex web analytical data, and using this to make actionable insights and informed recommendations
  • Experience in digital data analytics tools, including Social Media Monitoring and Search Engine Optimisation (SEO)
  • Knowledge and experience of online marketing tools such as Google Adwords,
  • Facebook Advertising etc.
  • Relationship management skills, both internally and with external suppliers
  • The ability to present complex information/data to a variety of audiences
  • Excellent demonstrable strategic thinking and decision making skills

Start ASAP November/December 2021. Two stage interview process (Video) before decision.

Click is acting as an Employment Business in relation to this vacancy