Marketing Manager - Exciting New Opportunity

If you would like to work for an innovative, global leader at their UK Head Office in Addlestone and you are an experienced, degree educated Marketing Manager who wants to make a real difference then this could be the role for you. Purpose: To direct and control all marketing activities in the UK, Ireland and South Africa such as marketing communications B2B, B2C, product launches, product marketing, digital marketing, awareness / advocacy program and market research. To further develop and enhance the existing marketing strategy in line with corporate marketing direction and regional requirements. To manage all marketing plans and be accountable for the marketing budget. Marketing: * Drive the execution of value added programmes, differentiated from competitors to enhance the customer experience in line with company experience pathway model, Entice, Enter, global and regional strategies. * Further develop, review and update a deep and strategic understanding of the company's clients and funding landscape, including but not limited to tenders, specialised commissioning for product portfolio, and proactive engagement with market. * Prepare and deliver presentations at both national and local meetings as required / directed. * Determine areas of influence for organisation and take active steps to secure funding in order to expand the market (prebranding). * Responsible for integrated marketing activities and campaign execution that drive awareness, education and growth to the consumer audience. * Oversee all marketing communications activities and projects including the management of local and international events, websites, social media management and campaign management. * Ensure information flow with distributors and all internal stakeholders in UK/IRE/SA and EMEA. * Responsible for NPL process / calls / activities / tasks including the collection and dissemination of relevant information to the country teams. * Develops annual product programs / lifecycle management campaigns, including launch plans and promotional campaigns with clear success/failure measures, and implementation, in close collaboration with regional marketing and UK sales team. Market Research: * Competitive analysis (identifying market trends, opportunities and threats) in collaboration with Regional Marketing. * Collaboratively work with EMEA Marketing and Global Marketing on developing and deploying market research, especially the support of the execution on national level. * Liaise on a regular basis with management team, sales teams, regional marketing and clinical technical to ensure information flow on customer needs and competition. * Observe the UK/Ireland landscape, especially initiatives, plans (consolidation), and influence of administration and buying groups. Marketing Strategy: * Develop a country marketing strategy / plan in line with the regional and global marketing strategy including implementation and monitoring. This is to be developed in conjunction with the General Manager and the rest of the management team. * Responsible for business intelligence and business development in order to drive growth across countries and product lines. * Responsibility for the UK/Ireland Advocate Programme. * Identify and build relations with marketing agencies. * Build relations with external partners Management: * Manage the Marketing team in line with our core values to meet the needs of the business. * Work closely with the General Manager to develop the strategic plans for each market to drive growth in line with global and regional strategies. * Monitor and coach the marketing team to deliver the strategic business objectives and achieve the highest level of customer satisfaction. * Develop and manage the marketing budget for region. * Contribute to the pricing strategy, in relation to competitors. * To ensure effectiveness of marketing spend and institute means to monitor effectiveness of spend. * Apply the budget strategically within the markets to drive growth * Provide training and induction support to all temporary and permanent members of staff * Monitor and control consultancy agreements and business value to drive efficiency savings whilst supporting the business overall requirements and objectives. * Work within the companies Customer Relationship and Code of conduct Policies. * Participate as member in the EU Marketing Manager Team.Qualifications/Experience: Qualifications/Experience: Minimum * Education: University degree in marketing/scientific/engineering discipline with postgraduate business qualification or degree in business with very good technical understanding. * 7+ years of marketing / product management. * Experience in life science/medical industry. * Sales experience. * IT Skills: MS Office (advanced) ERP-Software * Soft Skills: * Good interpersonal and relationship building skills in intercultural context. * Strong communication and presentation skills. * Excellent verbal and written communication skills