Job Description
Digital Fundraising Officer, joining a wonderful social welfare charity based in London. Open to remote or hybrid working, with occasional visits to the office.Due to recent investment and increased activities in digital, this newly created role will help to increase digital fundraising activities across all direct marketing campaigns.As the Digital Fundraising Officer, working closely the Individual Giving team and Marketing & Communications, you will help to adapt fundraising campaigns across all online platforms, creating engaging e-marketing communications to recruit and retain supporters.Support the delivery of digital campaigns and activity across online platforms.Lead on website content for fundraising pages; creating, editing and updating contentResponsible for activity across all social media channels: organic content, create targeted Ads, respond to supporters on Facebook, Twitter and Instagram.Gathering assets for paid and organic social media. Producing content for videos, storytelling, photos etc.Manage and create content for e-communications and e-marketing campaignsMonitor and analysis of online activity and campaignsWe are looking for a talented digital marketer who has a wide range of digital marketing campaigns experience, gained within a digital fundraising role, or looking to join a fundraising team. You will have proven experience of:Working across digital platforms; website, emails and social media.Experience of social media including Facebook, Twitter, Instagram, Hootsuite.Experience of e-mail software, such as MailChimpExperience of digital content design across digital platforms.Analytical skills and digital measurables to identify opportunitiesExperience of working with website CMS and or WordPressExperience and understanding of Google Analytics, SEO