The National Academy for Social Prescribing (NASP)

Role Details & Staff Benefits Salary: £47,383 per annum Duration: 6-month initial term until 30th June 2026, with possibility of extension Hours: Full time Location: Hybrid NASP have an office space at London's Southbank Centre which can be used by staff at any time. The role will be expected to work up to 2 days per week in the office with the remainder at home, depending on agreed hours. There may also be additional occasional travel required for staff days and other events. NASP offer a range of core benefits for staff on payroll, including: 30 days paid annual leave per annum, plus Bank Holidays An additional day of paid leave per year on your birthday Opportunities for Volunteering & CPD days each year Opportunity to request flexible working arrangements, including compressed hours Contribution to annual eye test, eyeglass purchase, and flu vaccination Purpose of This Role: This role sits within NASP s Communications Team. You will play a key role in developing and delivering NASP s communications strategy, which aims to: Spread the word about social prescribing among health and voluntary sector professionals and equip them with the training and resources they need. Increase public awareness of social prescribing. Support NASP s wider work through high quality communications. You will lead on NASP s digital communications including by managing the NASP website and social media, and the Music Can website and social media. You will also lead campaigns and events and ensure that the content NASP delivers is high quality. This role reports to the Director of Communications and manages the Digital Communications Officer and the Communications Lead: Media and Events. Person Specification: Experience & Knowledge: Essential Experience of managing websites - including expertise in analytics, user journeys and SEO - and digital communications Understanding of brand development and the importance of ensuring brand consistency Experience of using CRMs and data effectively as part of an integrated communications offer Knowledge of the Voluntary Community Faith and Social Enterprise (VCFSE) sector and/or social prescribing Desirable Excellent knowledge of the health sector and/or social prescribing within NHS primary care Understanding of the media landscape and working with the media Experience of using Microsoft Dynamics, Umbraco and/or Webflow Skills and attributes Essential Ability to plan, coordinate and report on a wide range of communications aimed at different audiences Ability to manage digital campaigns aimed at different audiences, including through the use of paid marketing Ability to write and edit materials for different channels to achieve results (including web copy, e-comms, briefings, marketing materials, letters) Ability to manage staff effectively, supporting their wellbeing and development Ability to support teams and partners on communications strategies and to manage a wide range of relationships Ability to manage competing priorities and to proactively identify emerging opportunities Ability to understand complex information and find pragmatic solutions to challenges Ability to build good relationships and be diplomatic while ensuring projects are delivered to a high standard Affinity with NASP s Values as defined in the NASP Strategic Plan Responsibilities: Strategy and brand Working with Director of Communications to develop and implement the NASP communications strategy Commissioning and project managing films, graphics and other assets to support NASP strategic priorities and partners Leading on analytics and reporting on KPIs Developing communications resources and marketing packs for internal and external use Ensuring all communications across programme teams are strategic and adhere to the NASP brand Training and advising staff across NASP on communications (including writing for website, branding, marketing) Identifying opportunities to form partnerships with other organisations, and working with partners on joint programmes and campaigns Digital Managing and developing the NASP website, social media channels and newsletters, and leading their promotion (including maximising SEO and effective use of Google Ad Words and advertising) Managing the Music Can website and social media channels Planning, editing and writing content for multiple channels (including website, newsletters, and resources for programmes and partners) Campaigns Coordinating Social Prescribing Day 2026, leading NASP s communications with the aim of inspiring individuals and organisations in the UK and across the world to take part Events Leading on the promotion and delivery of NASP events, working with the Communications Lead: Media and Events Memberships and CRM Working with colleagues to develop NASP s membership offers for health professionals and voluntary sector professionals, including by ensuring integration with the CRM and smooth user journeys Working with the Operations Team to develop the CRM and improve integration with the website Management Line-managing the Digital Communications Officer and Communications Lead: Media and Events Reporting To: Communications Director