Integral Memory Plc
Role Overview The PPC Specialist plays an instrumental role within the growing E-Commerce team, helping plan strategy, research opportunities, and leading the execution of Integral's PPC campaigns across the UK and European markets. Working closely with the Head of E-Commerce, the e commerce team, and Product Managers, the specialist drives product awareness and sales performance while maintaining a strong focus on ROAS. The role will primarily focus on European Amazon campaigns for the LED product portfolio, supporting product launches and working with our DSP partner to bolster sales performance in strategic priority markets across the UK and Europe. The position may widen to support our Memory business and other campaign activations across search, social, and other marketplaces. With bold targets and plans to deliver in 2026, this is a great opportunity to take ownership and shape our PPC strategy during a period of rapid growth. Key Responsibilities Develop strategy for and lead execution of UK, Europe, and USA Amazon PPC activity (Sponsored Products, Sponsored Brands, and Sponsored Display), Paid Search, Paid Social, other marketplaces, and digital activations. Set up, monitor, and optimise PPC campaigns across Amazon, other marketplaces, search, and social platforms. Support the DSP partner with the aligned execution of our full funnel advertising strategy. Daily control of ACOS and spend across multiple accounts. Run post campaign analysis and reporting on campaign effectiveness and performance. Build AMC insights and audiences to support new to brand and retargeting campaigns. Liaise with different internal departments to maximise campaign ROI. Implement Amazon Advertising strategies including new product launches, brand building, and test and learn activities. Run campaign audits and review data to identify new growth opportunities. Present reports to various stakeholders within the business. Keep up to date with the latest PPC best in class strategies, products, updates, and changes across Amazon and other marketplaces/digital advertising. Requirements Minimum 3 years of experience managing and activating Pay Per Click/Amazon Sponsored Products/Paid Search campaigns. Experience of European markets (France, Spain, Germany) with case studies to demonstrate depth of campaigns. Strong knowledge of tools such as Semrush, Pacvue, Helium 10, Keepa, AMC/DSP. Strong knowledge and understanding of advertising in marketplaces. Strong analytical skills to optimise campaigns and ensure maximum ROI. Excellent communication skills. Confident and comfortable producing and presenting reports to stakeholders of various seniority within the business. Strong commercial mind set and acumen. Ability to research, identify, and propose new opportunities to drive growth. High levels of attention to detail. Possess energy and drive with the willingness to take on responsibility. Interest, knowledge, or experience working within the technology or computer hardware sectors is a plus.
Role Overview The PPC Specialist plays an instrumental role within the growing E-Commerce team, helping plan strategy, research opportunities, and leading the execution of Integral's PPC campaigns across the UK and European markets. Working closely with the Head of E-Commerce, the e commerce team, and Product Managers, the specialist drives product awareness and sales performance while maintaining a strong focus on ROAS. The role will primarily focus on European Amazon campaigns for the LED product portfolio, supporting product launches and working with our DSP partner to bolster sales performance in strategic priority markets across the UK and Europe. The position may widen to support our Memory business and other campaign activations across search, social, and other marketplaces. With bold targets and plans to deliver in 2026, this is a great opportunity to take ownership and shape our PPC strategy during a period of rapid growth. Key Responsibilities Develop strategy for and lead execution of UK, Europe, and USA Amazon PPC activity (Sponsored Products, Sponsored Brands, and Sponsored Display), Paid Search, Paid Social, other marketplaces, and digital activations. Set up, monitor, and optimise PPC campaigns across Amazon, other marketplaces, search, and social platforms. Support the DSP partner with the aligned execution of our full funnel advertising strategy. Daily control of ACOS and spend across multiple accounts. Run post campaign analysis and reporting on campaign effectiveness and performance. Build AMC insights and audiences to support new to brand and retargeting campaigns. Liaise with different internal departments to maximise campaign ROI. Implement Amazon Advertising strategies including new product launches, brand building, and test and learn activities. Run campaign audits and review data to identify new growth opportunities. Present reports to various stakeholders within the business. Keep up to date with the latest PPC best in class strategies, products, updates, and changes across Amazon and other marketplaces/digital advertising. Requirements Minimum 3 years of experience managing and activating Pay Per Click/Amazon Sponsored Products/Paid Search campaigns. Experience of European markets (France, Spain, Germany) with case studies to demonstrate depth of campaigns. Strong knowledge of tools such as Semrush, Pacvue, Helium 10, Keepa, AMC/DSP. Strong knowledge and understanding of advertising in marketplaces. Strong analytical skills to optimise campaigns and ensure maximum ROI. Excellent communication skills. Confident and comfortable producing and presenting reports to stakeholders of various seniority within the business. Strong commercial mind set and acumen. Ability to research, identify, and propose new opportunities to drive growth. High levels of attention to detail. Possess energy and drive with the willingness to take on responsibility. Interest, knowledge, or experience working within the technology or computer hardware sectors is a plus.