Four Squared

Senior E-commerce Manager Salary: £55,000 - £70,000 Location: Sutton Coldfield Employment Type: Full-time Reference: About Our Client Our client - a leading precious metals and ecommerce business - is experiencing significant growth and continued investment across their digital and marketing operations. With a fast-paced product environment, a strong online presence and ambitious commercial plans, they are now seeking a highly capable Senior E-commerce Manager to take strategic ownership of their online trading, customer journey, digital performance, and overall ecommerce strategy. This is a senior, commercially critical role combining ecommerce leadership, digital optimisation, website ownership, and close collaboration with marketing and content teams. The Role As the Senior E-commerce Manager, you will lead the full ecommerce function, driving online performance, customer experience, digital trading and strategic growth. You will manage a small team across content, photography, and digital output, ensuring the brand delivers an exceptional online experience aligned with commercial priorities. This role blends hands-on expertise with senior strategic influence, offering full ownership of the ecommerce roadmap. Key Responsibilities Ecommerce Strategy & Leadership Own and deliver the ecommerce strategy to support ambitious growth targets. Lead online trading, customer journey optimisation, and site performance improvement. Oversee the ecommerce roadmap, managing new functionality, integrations, and platform enhancements. Provide strategic insight and reporting to senior leadership. Website & Digital Performance Manage day-to-day website operations, ensuring a seamless experience across all customer touchpoints. Oversee product uploads, categorisation, merchandising, and accuracy of all onsite content. Monitor site performance, UX behaviour and analytics; drive improvements in conversion rate, AOV and retention. Liaise with developers to deliver updates, fixes and new features. Content, Creative & Brand Lead the content and photography workflow, ensuring high-quality imagery and brand-aligned visuals. Oversee homepage, landing page and campaign content updates. Maintain brand consistency and ensure all digital assets meet quality expectations. Digital Marketing Collaboration Partner with PPC, paid social, SEO and CRM teams to maximise campaign performance. Optimise landing pages to improve traffic quality, conversions and engagement. Support SEO improvements across content, structure and technical areas. Ensure ecommerce activity aligns with marketing plans and trading priorities. Commercial & Cross-Functional Analyse product performance, customer behaviour and market trends to identify opportunities for growth. Work closely with Sales, Operations and Marketing to support product launches and trading activity. Review competitor activity and industry developments to maintain a market-leading online presence. Team Leadership Lead and mentor a small ecommerce and content team. Foster a collaborative, commercially driven and high-performing culture. Support recruitment and role development as the ecommerce function expands. About You 5+ years' experience in ecommerce, online trading or digital management, preferably within a fast-paced retail or precious metals environment. Strong understanding of ecommerce platforms, CMS systems and UX principles. Data-driven mindset with experience using GA, GTM and other analytics tools. Confident managing cross-functional teams including content, photography and marketing. Experience working with agencies across SEO, development and paid media. Commercially focused, detail-oriented and comfortable operating at both strategic and hands-on levels. Able to influence senior stakeholders and thrive in a high-growth environment. Interested in Applying? If you'd like to apply, click apply , or contact Jack at Four Squared Recruitment on or to discuss the role in more detail.