SSAFA

Sitting within SSAFA s Welfare Operations directorate, you will be responsible for improving our approach to data within our Casework services. This will include reviewing our processes, data capture and systems and making recommendations for improvement, where appropriate. You will also provide robust evidence to support evidenced based decision-making through your data analysis and visualisation skills. Critically, you will bring this evidence to life, demonstrating what difference we make to beneficiaries. You will have the ability to discuss complex data in a way that is engaging and easy to understand for a variety of internal and external stakeholders. SSAFA has recently brought together colleagues in digital and data roles across the organisation to form a taskforce with the aim of using technology to help our staff and volunteers communicate, share information and collaborate, and to develop products and services so that we can reach more of the people we support increasing our impact. This role will have the opportunity to collaborate with these colleagues to deliver this aim with a particular focus on data and systems. Your goal will be to support a culture of continuous improvement informed by the work you do. SSAFA s current Strategic Plan highlights, Understanding Need, as a core area of importance for the charity. To support our work in this area, SSAFA has recently received funding to develop an impact framework for our Casework service to demonstrate the difference we make to the Armed Forces Community. You will form a key part of the team working to deliver this. About the team SSAFA s Welfare Operations directorate delivers direct support to our beneficiaries in the Armed Forces Community. You will be based in a team focussing on measuring the impact of this support and ensuring our senior management are provided with evidence to enable continuous improvement of our services. You will also collaborate with colleagues across the organisation, including IT, Fundraising and Marketing and Communications; all of whom will have an interest in your work and will use it to promote SSAFA. About you You will need to be experienced in data analysis and visualisation and have led projects focussing on improving data. You will be a good communicator and be able to approach diverse teams to understand their current practices and future needs with regards to data. Bringing the beneficiary experience to life through data, you will be confident in explaining your findings to non-experts to enable them to make informed decisions. About SSAFA SSAFA, the Armed Forces charity is a trusted source of support for the Armed Forces community in their time of need. In 2023 our trained teams of volunteers and employees helped more than 53,000 people, including veterans, serving personnel (regulars and reserves) and their families. SSAFA understands that behind every uniform is a person. And we are here for that person and their family, any time they need us and in any way, they need us. Diversity and Inclusion at SSAFA SSAFA exists to support a diverse range of beneficiaries within the armed forces community, and we believe diversity within our teams is key to ensuring we can deliver our services effectively. We thrive on differences and believe it is critical to our success as a worldwide charity. SSAFA is proud to be an equal opportunity workplace that seeks to recruit, develop and retain the most talented people from a variety of backgrounds, perspectives, and skills. We therefore encourage applications from all genders, races, religions, ages and sexual orientations, as well as parents, veterans, people living with disabilities, and any other groups that could bring diverse perspectives to our business. SSAFA is committed to using the Disclosure & Barring Service to ensure we, as an employer, safeguard those we serve. Closing date: Midnight on 22 June . SSAFA reserves the right to close the vacancy early if we receive a high volume of suitable applications. Interviews : TBC

About the role We are seeking a proactive and skilled Senior Digital Marketing Officer to join our newly restructured, high-performing, Marketing team. Reporting to the Senior Digital Marketing Manager, you will play a crucial role in shaping and delivering both paid and organic campaigns that attract new supporters, donors, and volunteers to SSAFA. Your efforts will ensure that people feel genuinely connected to our cause and inspired to get involved, working closely with our partner agencies to target and segment supporters based on their interests and engagement with us. As part of the Digital Marketing team, you will monitor the performance of our campaigns across all digital channels, using data and insights to refine our strategies. You will stay abreast of the latest trends in digital marketing, social media, and supporter acquisition, always seeking fresh, innovative ideas to expand our reach and impact. This role offers a fantastic opportunity to grow your skills and experience in digital marketing and paid social, particularly within the charity sector. About the team You'd be joining a small but dynamic group of individuals with strong skillsets across digital marketing, brand and community marketing, and creative development and design. The team prioritise collaboration and are always sharing knowledge and expertise with each other. You will work closely across all directorates within SSAFA, create compelling marcomms campaigns and activities to raise awareness of SSAFA s work. About you With proven experience in digital marketing, particularly in acquisition campaigns, you excel at creating and managing paid media campaigns and social media channels to increase reach and engagement. You are adept at using analytics tools (e.g. Meta Business Manager) to measure and report on campaign performance, and you stay up to date with the latest trends and best practices in digital marketing and social media. About SSAFA SSAFA, the Armed Forces charity, has been providing practical, emotional, and financial support to our Forces and their families since 1885. SSAFA, is a trusted source of support for the Armed Forces community in their time of need; last year our trained teams of volunteers and employees helped more than 53,000 people in need, including veterans, serving personnel (regulars and reserves) and their families. SSAFA understands that behind every uniform is a person. We are here for that person and their family any time they need us, in any way they need us, for as long as they need us. Diversity and Inclusion at SSAFA SSAFA exists to support a diverse range of beneficiaries within the armed forces community, and we believe diversity within our teams is key to ensuring we can deliver our services effectively. We thrive on differences and believe it is critical to our success as a worldwide charity. SSAFA is proud to be an equal opportunity workplace that seeks to recruit, develop and retain the most talented people from a variety of backgrounds, perspectives, and skills. We therefore encourage applications from all genders, races, religions, ages and sexual orientations, as well as parents, veterans, people living with disabilities, and any other groups that could bring diverse perspectives to our business. SSAFA is committed to using the Disclosure & Barring Service to ensure we, as an employer, safeguard those we serve. No agencies please. Any unsolicited submissions from agencies will be accepted as a direct application from the candidate and no fees will be payable. Closing date: Midnight on Sunday 07 September 2025. Interviews: TBC