Michael Page Marketing

This role is responsible for maximising the sale of industrial and engineering assets by designing and executing targeted, data-driven marketing campaigns. Operating across Europe, the USA and Asia, it leverages email, paid search, social media and emerging AI-driven channels to drive qualified buyer traffic and deliver measurable results. Client Details My client is a growing Brighton-based business with ambitious plans, seeking a Digital Marketing Executive who is passionate about AI and staying at the forefront of emerging tools and technologies. Description As the Digital Marketing Executive you will have the following responsibilities: AI-driven audience segmentation (industry, geography, behaviour, asset type) for targeted outreach Plan, manage and optimise Google Ads (PPC) campaigns using automation tools Manage and grow social media presence across LinkedIn, Facebook, Instagram and emerging channels Lead SEO, GEO and AIO strategy, using AI tools to drive organic performance and conversions Leverage AI tools (e.g. ChatGPT, Copilot, Jasper) for content, targeting and performance analysis Produce data-driven marketing reports and visual storyboards using AI-powered analytics tools Identify and test new digital channels and data sources to expand audience reach Collaborate with international teams to ensure consistent, coordinated marketing activity Conduct competitor analysis and track market trends Use SIC/NAICS codes for prospect research and data segmentation. Profile A successful Digital Marketing Executive should have: 2-3+years' minimum experience in digital sales & marketing Proven ability to grow and manage direct marketing databases (organic + acquisition) Strong email marketing experience at scale (e.g. Mailchimp, HubSpot, Klaviyo) Hands-on use of AI tools in marketing with clear, demonstrable use cases Google Ads/PPC expertise (planning, execution, optimisation) Social media marketing across LinkedIn, Facebook, and Instagram CRM management and segmentation of large contact databases Solid SEO experience (keyword research, on-page, link-building) with GDPR, data governance, and ethical AI awareness Working knowledge of HTML/CSS beneficial but not essential Passion for AI and emerging technologies, with a proactive approach to staying current on new tools, trends, and best practices. Job Offer A competitive salary 25 days holiday, pension, private healthcare after 1 years' service and company events. Brighton based, you will be in the office for the first month - following that hybrid working will be offered - 2 days from home

As the Digital Executive you will turn data into clear, actionable insights. The role focuses on analysing digital performance, identifying opportunities, and delivering recommendations to optimise marketing channels across multiple markets. Client Details My client is a global matrix organisation with offices in West Sussex; you will be required to attend the offices once every 2 weeks. Description As the Digital Executive you will have the following responsibilities: Maintain monthly reporting across all key digital marketing performance metrics Analyse website, paid search, and enquiry data to identify trends and improvement opportunities Generate clear, actionable recommendations to increase traffic and conversion performance Collaborate with internal teams and external partners to apply best practice across digital channels Build reports and dashboards, communicate insights to stakeholders, and support wider data understanding while ensuring accuracy and governance. Profile A successful Digital Executive should have: A strong understanding and ability to analyse digital marketing data Ability to generate reporting dashboards An understanding of digital marketing channels - SEO, PPC Experience suing CRO tools, ideally Fullstory, or the likes of Hptjar An inquisitive nature Experience of working in a larger multi-national organisation would be desirable. Job Offer The successful Digital Executive will be joining a large global organisation that offers fantastic development. £35,000 - £42,000 DOE Must be willing to work in the office in West Sussex once every two weeks.