Watershed Ventures
About Us Sokin is a next-generation B2B financial services provider, enabling businesses to make and receive global payments with greater speed, lower cost, and total transparency. Our mission is simple: we're simplifying global business - so businesses thrive wherever they choose to grow. We deliver services across: Global payments and receivables Foreign Exchange (FX) Treasury management Finance reconciliations We are rapidly expanding, with established presence in EMEA, APAC, and North America. Backed by a strong global infrastructure and industry-leading partners, we are redefining how businesses move money worldwide. Our clients span industries from sports and entertainment to logistics and travel, and our community is growing fast. As we continue to scale, we're building a team of exceptional people who share our ambition to transform the future of global payments About the Role: Sokin is looking for a strategic, hands on Head of Web and Search Experience to own and optimize our global web presence. You will be responsible for managing and improving our websites across markets - building high performing landing pages, driving organic growth through SEO and ensuring every digital touchpoint is fast, functional and conversion focused. This role will collaborate closely with the wider marketing function including product marketing, design, content, demand generation and regional teams to deliver localized, data driven experiences that align with business goals and support growth campaigns. The ideal candidate has 4 6 years of experience in website management, deep knowledge of SEO and analytics tools and a proven ability to translate insights into measurable performance improvements. Key Responsibilities Website Management & Development Develop and own the website roadmap, aligning with marketing, sales and business goals. Manage end to end website operations, including content updates, landing page creation and new feature rollouts. Work within CMS platforms (WordPress, Webflow) to build, update and optimize site content at speed. Oversee hosting, domain and technical integrations; troubleshoot issues such as broken links, errors, and downtime. Collaborate with designers, developers and external agencies to execute redesigns, improvements and new projects. Performance, Analytics & Optimization Set up and maintain analytics tools (Google Analytics, GA4, Tag Manager, Search Console, Microsoft Clarity, Crazy Egg, Hotjar, Heap). Track KPIs: traffic, rankings, conversions, bounce rates and page performance. Run heatmaps, A/B testing and CRO experiments to enhance user experience (UX) and conversion rates. Provide regular performance reports with actionable insights to marketing, product and leadership teams. Continuously test, measure and refine strategies to drive lead generation and revenue. Regionalization & Localization Manage the build of regionalized websites across multiple countries and markets, ensuring localized content, SEO alignment and compliance with local regulations. Partner with regional marketing teams to adapt messaging, optimize for local search engines and ensure cultural relevance. Implement scalable processes for website localization to support global expansion. SEO Strategy & Execution Develop and implement on page, off page and technical SEO strategies to increase organic visibility. Conduct keyword research, competitor analysis and site audits to identify growth opportunities. Optimize metadata, headers, structured data, site speed, internal linking and content for ranking improvements. Build and manage backlink acquisition strategies using SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog). Stay ahead of Google algorithm updates, LLM's and industry best practices. Security & Compliance Implement and monitor website security protocols, firewalls and audits. Ensure compliance with GDPR and other data protection regulations. Respond to and resolve security incidents in a timely manner. Requirements Bachelor's degree in Marketing, Digital Media, Computer Science or a related field. 6 years of proven experience managing websites and SEO in a B2B environment. Proficiency with CMS platforms and other related tools (WordPress, Webflow, Calendly, Zapier, Typeform) Knowledge of SEO tools (Ahrefs, SEMrush, Screaming Frog, Moz) and analytics platforms (Google Analytics, GA4, Google Tag Manager, Search Console). Familiarity with HTML, CSS, and JavaScript basics (enough to make small technical edits). Strong understanding of CRO, UX best practices and multi market website management. Excellent project management, stakeholder management and communication skills. Analytical mindset with the ability to translate data into actionable growth strategies. Please note, candidates will need to have the right to work in the jurisdiction that they are looking to work in. Sokin is an equal opportunities employer and committed to maintaining an inclusive work environment. As a growing global startup with bases across multiple countries, we were established on and continue to promote an agile, flexible working culture. Please reach out to discuss any accommodations you may require during the recruitment process.
About Us Sokin is a next-generation B2B financial services provider, enabling businesses to make and receive global payments with greater speed, lower cost, and total transparency. Our mission is simple: we're simplifying global business - so businesses thrive wherever they choose to grow. We deliver services across: Global payments and receivables Foreign Exchange (FX) Treasury management Finance reconciliations We are rapidly expanding, with established presence in EMEA, APAC, and North America. Backed by a strong global infrastructure and industry-leading partners, we are redefining how businesses move money worldwide. Our clients span industries from sports and entertainment to logistics and travel, and our community is growing fast. As we continue to scale, we're building a team of exceptional people who share our ambition to transform the future of global payments About the Role: Sokin is looking for a strategic, hands on Head of Web and Search Experience to own and optimize our global web presence. You will be responsible for managing and improving our websites across markets - building high performing landing pages, driving organic growth through SEO and ensuring every digital touchpoint is fast, functional and conversion focused. This role will collaborate closely with the wider marketing function including product marketing, design, content, demand generation and regional teams to deliver localized, data driven experiences that align with business goals and support growth campaigns. The ideal candidate has 4 6 years of experience in website management, deep knowledge of SEO and analytics tools and a proven ability to translate insights into measurable performance improvements. Key Responsibilities Website Management & Development Develop and own the website roadmap, aligning with marketing, sales and business goals. Manage end to end website operations, including content updates, landing page creation and new feature rollouts. Work within CMS platforms (WordPress, Webflow) to build, update and optimize site content at speed. Oversee hosting, domain and technical integrations; troubleshoot issues such as broken links, errors, and downtime. Collaborate with designers, developers and external agencies to execute redesigns, improvements and new projects. Performance, Analytics & Optimization Set up and maintain analytics tools (Google Analytics, GA4, Tag Manager, Search Console, Microsoft Clarity, Crazy Egg, Hotjar, Heap). Track KPIs: traffic, rankings, conversions, bounce rates and page performance. Run heatmaps, A/B testing and CRO experiments to enhance user experience (UX) and conversion rates. Provide regular performance reports with actionable insights to marketing, product and leadership teams. Continuously test, measure and refine strategies to drive lead generation and revenue. Regionalization & Localization Manage the build of regionalized websites across multiple countries and markets, ensuring localized content, SEO alignment and compliance with local regulations. Partner with regional marketing teams to adapt messaging, optimize for local search engines and ensure cultural relevance. Implement scalable processes for website localization to support global expansion. SEO Strategy & Execution Develop and implement on page, off page and technical SEO strategies to increase organic visibility. Conduct keyword research, competitor analysis and site audits to identify growth opportunities. Optimize metadata, headers, structured data, site speed, internal linking and content for ranking improvements. Build and manage backlink acquisition strategies using SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog). Stay ahead of Google algorithm updates, LLM's and industry best practices. Security & Compliance Implement and monitor website security protocols, firewalls and audits. Ensure compliance with GDPR and other data protection regulations. Respond to and resolve security incidents in a timely manner. Requirements Bachelor's degree in Marketing, Digital Media, Computer Science or a related field. 6 years of proven experience managing websites and SEO in a B2B environment. Proficiency with CMS platforms and other related tools (WordPress, Webflow, Calendly, Zapier, Typeform) Knowledge of SEO tools (Ahrefs, SEMrush, Screaming Frog, Moz) and analytics platforms (Google Analytics, GA4, Google Tag Manager, Search Console). Familiarity with HTML, CSS, and JavaScript basics (enough to make small technical edits). Strong understanding of CRO, UX best practices and multi market website management. Excellent project management, stakeholder management and communication skills. Analytical mindset with the ability to translate data into actionable growth strategies. Please note, candidates will need to have the right to work in the jurisdiction that they are looking to work in. Sokin is an equal opportunities employer and committed to maintaining an inclusive work environment. As a growing global startup with bases across multiple countries, we were established on and continue to promote an agile, flexible working culture. Please reach out to discuss any accommodations you may require during the recruitment process.
Watershed Ventures
Business Development Executive - Dubai We are seeking a highly motivated, adaptable, and resourceful Business Development Executive (BDE) to join our growing team in a fast growing FX payments desk. The primary responsibility of the BDE is to source and qualify leads, then set up prospect meetings for the senior sales team. This role is critical to driving pipeline growth and ensuring our sales team has a steady flow of qualified opportunities. The right candidate will have the opportunity to learn the business and develop a career path in the FX payments space. You will have the opportunity for ongoing sales training and development to grow a career within the business. About Us Sokin is a next generation B2B financial services provider, enabling businesses to make and receive global payments with greater speed, lower cost, and total transparency. Our mission is simple: we're simplifying global business - so businesses thrive wherever they choose to grow. We deliver services across: Global payments and receivables Foreign Exchange (FX) Treasury management Finance reconciliations We are rapidly expanding, with established presence in EMEA, APAC, and North America, backed by a strong global infrastructure and industry leading partners, we are redefining how businesses move money worldwide. Our clients span industries from sports and entertainment to logistics and travel, and our community is growing rapidly. As we continue to expand, we're building a team of exceptional people who share our ambition to transform the future of global payments. Key Responsibilities Lead Generation: Proactively research and identify potential prospects through various channels (e.g., LinkedIn, industry publications, networking events, etc.). Develop targeted outreach strategies to connect with potential clients in various target industries. Lead Qualification: Contact and engage with leads via phone calls, emails, and social media. Conduct initial discovery conversations to understand prospect needs, business models, and potential fit with our FX payment solutions. Qualify leads based on defined criteria and document key insights for the senior sales team. Appointment Setting: Schedule meetings and product demos for senior sales team members with qualified leads. Coordinate calendars and ensure smooth handoffs for client interactions. Pipeline Management: Maintain accurate records of all interactions in the CRM system. Track follow ups and nurture relationships with prospects through consistent communication. Collaboration & Reporting: Work closely with the senior sales team to align lead generation strategies with overall sales goals. Provide feedback on lead quality and insights gained from prospect conversations. Qualifications & Experience Proven experience working in an outbound sales team focused on FX payments. Excellent communication skills, both written and verbal. Strong ability to build rapport and engage potential clients. Demonstrated experience with CRM tools and sales outreach platforms such as Salesforce. Results driven with a strong desire to exceed targets, expand industry knowledge, and build a career in the payments industry. Highly organized with exceptional time management skills. Ability to thrive in a fast paced and dynamic environment. Sokin is an equal opportunities employer and committed to maintaining an inclusive work environment. As a growing global startup with bases across multiple countries, we were established on and continue to promote an agile, flexible working culture. Please reach out to discuss any accommodations you may require during the recruitment process.
Business Development Executive - Dubai We are seeking a highly motivated, adaptable, and resourceful Business Development Executive (BDE) to join our growing team in a fast growing FX payments desk. The primary responsibility of the BDE is to source and qualify leads, then set up prospect meetings for the senior sales team. This role is critical to driving pipeline growth and ensuring our sales team has a steady flow of qualified opportunities. The right candidate will have the opportunity to learn the business and develop a career path in the FX payments space. You will have the opportunity for ongoing sales training and development to grow a career within the business. About Us Sokin is a next generation B2B financial services provider, enabling businesses to make and receive global payments with greater speed, lower cost, and total transparency. Our mission is simple: we're simplifying global business - so businesses thrive wherever they choose to grow. We deliver services across: Global payments and receivables Foreign Exchange (FX) Treasury management Finance reconciliations We are rapidly expanding, with established presence in EMEA, APAC, and North America, backed by a strong global infrastructure and industry leading partners, we are redefining how businesses move money worldwide. Our clients span industries from sports and entertainment to logistics and travel, and our community is growing rapidly. As we continue to expand, we're building a team of exceptional people who share our ambition to transform the future of global payments. Key Responsibilities Lead Generation: Proactively research and identify potential prospects through various channels (e.g., LinkedIn, industry publications, networking events, etc.). Develop targeted outreach strategies to connect with potential clients in various target industries. Lead Qualification: Contact and engage with leads via phone calls, emails, and social media. Conduct initial discovery conversations to understand prospect needs, business models, and potential fit with our FX payment solutions. Qualify leads based on defined criteria and document key insights for the senior sales team. Appointment Setting: Schedule meetings and product demos for senior sales team members with qualified leads. Coordinate calendars and ensure smooth handoffs for client interactions. Pipeline Management: Maintain accurate records of all interactions in the CRM system. Track follow ups and nurture relationships with prospects through consistent communication. Collaboration & Reporting: Work closely with the senior sales team to align lead generation strategies with overall sales goals. Provide feedback on lead quality and insights gained from prospect conversations. Qualifications & Experience Proven experience working in an outbound sales team focused on FX payments. Excellent communication skills, both written and verbal. Strong ability to build rapport and engage potential clients. Demonstrated experience with CRM tools and sales outreach platforms such as Salesforce. Results driven with a strong desire to exceed targets, expand industry knowledge, and build a career in the payments industry. Highly organized with exceptional time management skills. Ability to thrive in a fast paced and dynamic environment. Sokin is an equal opportunities employer and committed to maintaining an inclusive work environment. As a growing global startup with bases across multiple countries, we were established on and continue to promote an agile, flexible working culture. Please reach out to discuss any accommodations you may require during the recruitment process.