PepsiCo Deutschland GmbH

Overview SodaStream is the world's sparkling water brand and a global leader in producing home sparkling water makers. With products sold in over 46 countries, we're passionate about replacing plastic waste and offering consumers a healthier, more sustainable beverage option. SodaStream is part of the PepsiCo product family, which supports the PepsiCo Positive (pep+) initiative and champions strong business and social values to lead positive change. At SodaStream, we put the planet and people first - to help create a better, more sustainable future for generations to come. Want to change the way the world drinks? We're looking for a dynamic DTC Lead to own and accelerate the performance of our Direct-to-Consumer (DTC) channel in the UK & Ireland. This role is a key growth driver for the business, responsible for defining the DTC strategy, and leading the commercial, product, and customer experience roadmap. You'll work cross-functionally to shape how we acquire, convert, and retain customers in a way that delivers profitable growth and outstanding brand experiences. This role will report directly into the North Europe Head of eCommerce, with a dotted line into the UK&I Sales Director. They will work closely with the Growth Marketing Lead, briefing them on activation needs for the channel. Responsibilities What will your workday look like? DTC Channel Strategy & Leadership Set the strategic direction for the UK &I DTC channel, defining how we win across acquisition, retention, value growth, and customer experience. Build a clear channel proposition that differentiates our DTC from other channels, tailored to the needs and expectations of our DTC shopper. Leverage data and behavioural insight to deeply understand our online customer - identifying patterns, friction points, and growth levers across the funnel. Define and optimise the DTC product strategy, including which SKUs, bundles, exclusives, or formats we offer - ensuring the range delivers incremental value and meets consumer needs. Own the pricing and promotional architecture, balancing competitiveness, profitability, and brand integrity. Website UX Management Act as the owner of the UK &I Shopify storefronts, accountable for the site's performance, navigation, content, and UX across desktop and mobile. Build and deliver a local roadmap of site development and optimisation projects including UX upgrades, new features, landing pages, and merchandising improvements - working with internal and external partners as needed. Identify and evaluate new growth levers - from subscriptions and loyalty programs to value-added services and emerging digital commerce models. Plan and oversee A/B and multivariate testing programmes, using results to improve conversion rates, product discoverability, and checkout flow. Ensure product accuracy and content quality across the site at all times, briefing and collaborating with the relevant teams to deliver timely updates. Partner with Customer Care and Operations to deliver a seamless post purchase experience, ensuring policies (e.g., delivery, returns, subscriptions) are clear, customer friendly, and aligned with brand standards. Commercial Excellence Own the DTC P&L, taking accountability for commercial performance across revenue, conversion, margin, AOV, retention, and CLTV. Lead sales forecasting and target setting for the DTC channel, ensuring alignment with campaign plans, seasonal trends, and trading opportunities. Own the DTC promotional planning calendar, aligning to the overall marketing plans and seasonal activity. Ensure relevant, timely reporting to key stakeholders on DTC performance with clear updates, risks and opportunities. Collaborate with analytics stakeholders to build dashboards and performance reports, using data from Shopify, Google Analytics 4 (GA4), and internal tools. Translate insights into actions and prioritisation, informing site improvements, promotional planning, customer journey refinements, and media briefing. Qualifications 7+ years' experience in e commerce, digital marketing, or DTC roles - ideally within FMCG, consumer electronics, or fast paced DTC environments. Hands on experience with Shopify, Google Analytics (GA4), Tag Manager, and working knowledge of CRM platforms like Klaviyo. Strong track record of developing digital channel strategies, driving customer acquisition and retention, and delivering against commercial KPIs. Highly analytical, with the ability to interpret data and translate it into actionable strategies. Excellent cross functional collaboration skills, with experience working closely with marketing, sales, operations, and customer care. A customer first thinker who can balance user experience with commercial performance. Strong project management and prioritisation skills - comfortable owning a roadmap while managing multiple stakeholders. Key Behaviours Entrepreneurial Growth minded Consumer obsessed Data driven Accountable Courageous in decision making Curious and continuously learning

SodaStream, part of PepsiCo, is seeking a dynamic DTC Lead to own the UK & Ireland Direct-to-Consumer channel. You will define the DTC strategy and drive growth across acquisition, conversion, retention, and customer experience, reporting to the North Europe Head of eCommerce. You'll manage the UK&I Shopify storefront, optimise UX, pricing, and promotions, and collaborate with marketing, product, and operations to deliver profitable growth and outstanding brand experiences.

Overview At PepsiCo UK, we're proud to make some of the nation's favourite snacks and drinks-like Walkers, Quaker, Doritos, Pipers, and Monster Munch. With sites across the UK, including our Quaker mill in Cupar and Doritos factory in Coventry, we're also home to one of the world's largest crisp factories in Leicester. The Digital and Data Transformation Manager plays a critical leadership role in bridging business strategy with technology and data delivery. The role is accountable for shaping, prioritising and delivering complex, cross functional digital and data initiatives that drive measurable business outcomes. Operating at the intersection of business, data and technology, this role influences decision making, translates strategic priorities into scalable solutions and ensures effective execution through strong delivery leadership. The role combines strategic thinking, stakeholder influence and hands on delivery oversight, with a clear focus on value creation, transformation and continuous improvement. Responsibilities Partners with senior stakeholders to shape priorities and outcomes, challenges requirements, and translates needs into scalable, value driven technology solutions. Identifies opportunities to simplify processes, improve efficiency, and influences decisions through insight led recommendations. Leads end to end delivery of complex digital and technology initiatives aligned to business goals, managing risks, dependencies and trade offs while owning outcomes and benefits. Ensures solutions are effectively implemented and embedded, driving consistent, high quality delivery at pace. Contributes to product, platform and data roadmaps aligned to strategy, ensuring solutions are scalable, sustainable and aligned to architecture standards. Champions data driven decision making with strong reporting and insight, maintaining end to end accountability for performance and value delivery. Acts as a trusted advisor between business and S&T teams, building strong senior relationships and clearly communicating complex ideas in a business relevant way. Aligns stakeholders and manages competing priorities and expectations. Supports and influences portfolio prioritisation and investment decisions, tracks delivery against business outcomes and KPIs, and strengthens governance while Qualifications Strong experience in technology, data or digital delivery in complex, matrix organisations Proven track record of leading cross functional initiatives delivering clear business results Confident engaging and influencing senior stakeholders (Director level and above) Experience working in fast changing or transformation environments Good understanding of data, reporting and digital/technology delivery practices Experience working in programme or product led environments Knowledge of process improvement, optimisation and transformation Awareness of scalable solution design and enterprise architecture principles Structured problem solver, focused on outcomes and business value Strong commercial awareness and business understanding Why Join Us? We offer a competitive salary, bonus, and a wide range of benefits-from critical illness cover and discounted gym memberships to enhanced parental leave and electric car schemes. Our commitment to wellbeing and career growth makes us a Top Employer for 14 years running. We celebrate individuality and are committed to building an inclusive workplace. Our Employee Resource Groups help embed inclusion into our culture, ensuring everyone feels valued and heard. Equal Opportunities We're an equal opportunity employer, committed to the Equality Act 2010. We welcome applicants from all backgrounds and will provide any necessary adjustments to support you through the recruitment process.

PepsiCo Deutschland GmbH is looking for a Digital and Data Transformation Manager to lead strategic initiatives at the intersection of business, data, and technology. This pivotal role is responsible for shaping and delivering complex, cross-functional digital projects that drive measurable outcomes. The ideal candidate will possess strong stakeholder management skills and a proven track record in technology and data delivery, influencing senior leadership while ensuring high-quality execution. Join us at PepsiCo as we strive for innovation and growth in an inclusive environment.

PepsiCo Deutschland GmbH in Reading is seeking a Senior Manager who will lead the adoption of RGM 3.0 across Commercial, Marketing, and Finance. This pivotal role focuses on translating advanced analytics into actionable business strategies that drive sustainable growth. Ideal candidates should have a bachelor's degree and 8-12+ years of experience in FMCG, a strong understanding of commercial strategies, and the ability to influence change across teams. This position emphasizes stakeholder engagement and capability building.

Overview At PepsiCo UK, we are transforming how we drive growth through data, advanced analytics, and best-in-class Revenue Growth Management (RGM) capabilities. RGM 3.0 is a critical enabler of this journey-empowering smarter, faster, and more holistic commercial decision-making. We are looking for a Senior Manager to lead the adoption, embedment, and value realization of RGM 3.0 across Commercial, Marketing, Finance, and RGM. This role sits at the heart of our transformation, ensuring advanced decision science is translated into clear business actions that deliver measurable impact. You will play a key role in building long-term organisational capability, embedding RGM thinking into core processes, and bridging the gap between analytics and business outcomes to unlock sustainable growth. Responsibilities Drive RGM Transformation Lead the enterprise-wide adoption and embedment of RGM 3.0, driving successful integration of next gen capabilities across the commercial organisation. Act as a change leader and strategic business partner, fostering engagement among sales, commercial, and category teams to maximise utilisation and business impact. Leverage strong organisational influence and stakeholder management skills to translate advanced analytics into practical, value creating decisions across promotional planning and execution excellence. Champion capability building, user adoption, and continuous improvement to ensure RGM 3.0 becomes an integral part of commercial planning and decision making processes. Track adoption and lead value realization and performance reporting to Senior Leadership. Build RGM Capability Strengthen RGM capabilities, ways of working, and learning programmes across the organisation. Establish robust capability assessment frameworks to evaluate RGM maturity, identify skill gaps, and prioritise development opportunities. Partner with International RGM and Global S&T teams to drive capability development and continuous improvement. Qualifications Bachelor's degree required; MBA or equivalent preferred. 8-12+ years of experience in FMCG or related industries. Experience in Revenue Growth Management (RGM), Commercial Strategy, Consulting, or similar commercial functions with a good understanding of RGM foundations, processes, tools, and ways of working. Strong understanding of pricing, promotions, and commercial decision-making. Ability to influence and lead change, build capability and adoption across teams and functions. Strong commercial acumen and understanding of FMCG and RGM principles. Excellent communication, storytelling, and stakeholder management skills. Proven ability to manage complex, multi functional transformation initiatives. Success Measures Successful adoption and embedment of RGM 3.0 into key operational processes across the UK business. Clear and measurable value creation (revenue, profit, and efficiency improvements) driven by RGM 3.0. Strong partnership and integration with Global S&T and International RGM teams to lead continuous feedback and improvement of toolkit. Establishment of PepsiCo UK as a best-in-class market for end to end RGM capability. High levels of engagement, capability, and confidence across Commercial, Marketing, Finance, and RGM teams.