Website Optimization Coordinator

This is exciting time to be joining Furniture Village as we move forward with our plans for digital growth. Reporting to the User Optimisation Lead, the Website Optimization Coordinatorwill support in the delivery of an ongoing, best in class customer experience through our ambitious CRO programme (conversion rate optimisation). You will join us on a full-time, 12 month contract and in return will receive a competitive salary of £35,000 - £40,000per annum, dependent on experience.

Here at Furniture Village, we have built a hugely successful retail business with a winning environment to work in, and we are delighted to have won Best Retail Family Business of the Year! We are caring, passionate, honest people who go the extra mile and make brave decisions to ensure our customers are always delighted with our service.

Key Responsibilities and results of our Website Optimization Coordinator:

• In conjunction with the User Optimisation Lead, work with our partners to assist in the delivery of a pre-defined A/B and multivariant tests roadmap, to improve the user experience onsite and ultimately deliver improvements in defined KPIs.

• Utilise our online tool sets (Salesforce, Optimizely, Google Analytics and Hotjar) to implement new journeys and improve digital content/campaigns via A/B or multivariant tests on a day-to-day basis, clearly understanding the test versus control to improve performance.

• Set-up, prepare and execute tests using our testing tool and undergo final user acceptance testing approval including browser compatibility, in readiness for go-live.

• Conduct quarterly reviews and ensure that brand guidelines are followed, and accessibility is considered.

• Conduct weekly meetings with the Online Sales Controller and collate valuable customer findings to improve our customer satisfaction scores. Implementing a new 'fast feedback' route on digital channels, to survey small changes and identify quick wins.

• Keep abreast of current and new market tends and changes in eCommerce retail.

• Provide support to the technical team with daily, weekly tasks along with monthly release cycles.

• Take part in regression testing and raise tickets within Jira.

• Ensure all digital content loaded is legal, accessible, up to date and relevant. You will be fully versed in what makes good online content from both a customer engagement and SEO perspective.

• Proofreading of all content prior to go live ensuring 100% accuracy of all materials, providing sign-off as necessary ensuring high standards are maintained.

• Monitor competitive activity within the marketplace, recommending improvements and highlighting new developments.

• While the responsibilities are primarily carried out during normal office hours, remote weekend cover is occasionally required for ad-hoc.

Key skills and attributes we are looking for in our Website Optimization Coordinator:

• Knowledge of CMS platforms (e.g. Salesforce) and conversion rate optimisation tools (e.g. Optimizely) would be advantageous.

• Proven commercial and technical experience working in multi-disciplinary teams for a transactional website.

• Knowledge and understanding of conversion rate optimisation, web analytics and user experience disciplines. Previous experience of A/B and MVT testing would be advantageous.

• Good team player with collaborative approach and able to communicate and influence across all levels.

• Strong analytical skills and experience with web analytics tools (e.g. GA, Adobe Analytics)

• Basic HTML coding would be advantageous as well as an understanding of SEO.

• An understanding of website usability best practices and how these drive conversions.

• Team player and can-do approach, willing to get involved and focused on delivery

• Proven ability of working with internal teams and external agencies to get the best assets to drive campaigns.

• Ability to interpret analytical data to develop new and existing content and campaigns, with evidence of delivering quantifiable results.

If you feel you have what it takes to be our Website Optimization Coordinator then click "apply" today, we look forward to hearing from you!

Furniture Village is an equal opportunities employer, and all offers of employment are made solely on merit.